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Channel Mix Strategy & Media Optimization

We partner with your internal marketing & finance team to develop a channel mix strategy to exceed your revenue goals.

  • Design and execute a 6 or 12-month channel mix strategy.
  • Provide media buying expertise across Paid Social, Paid Search, Affiliate, Direct Mail, and TV/OTT.
  • Develop & execute the strategy to scale owned marketing channels (Friend Referral, Email, SMS, Notification).
  • Leverage our owned media properties to deploy native advertising.

Go-To Marketing Positioning & Creative Development

We conduct an audit across all marketing touchpoints to identify strengths, weaknesses, and key areas of opportunity.

  • Develop your brand’s go-to-market positioning through messaging & creative.
  • Provide proprietary ad copy formulas for digital marketing.
  • Storyboard, direct, & edit best-in-class digital performance video ads.
  • Craft your TV/OTT commercial concept, write the script, and produce it.

Conversion Rate Optimization

We will improve your funnel conversion rate through qualitative user testing, A/B tests, and breaking down conversion barriers.

  • Perform funnel audit, identify conversion barriers, and develop solutions to solve funnel conversion rate for both paid and non-paid channels.
  • Landing page development to drive top-of-funnel conversion improvement.
  • Identify key metrics to report on a daily, weekly, monthly basis.
  • Build a robust A/B testing program to drastically improve website conversion rate.

Explore Our Services

Evolve into your full potential using our services

  • Channel Mix Strategy
  • Digital Marketing Strategy
  • Conversion Rate Optimization
  • Paid Search
  • Creative Ideation & Development
  • Content Marketing
  • Customer Journey
  • Facebook/Instagram
  • Media Buying
  • Digital Video Development
  • Direct Mail
  • Out Of Home Advertising
  • TV Media Buying
  • TV Creative Development
  • Customer Relationship Management
  • Organic Social Media